A key differentiator and source of revenue for manufacturers and distributors
Servitization is turning a traditional product offering into a service. This new customer-centric feature becomes a differentiator, adding value, building relationships, preventing commoditization, and adding profits. Data insights, generated from the Internet of Things (IoT) are often at the heart of the new service offering. Read how servitization is used to generate revenue, replace the old product-centric business model, or be a complimentary add-on designed to boost loyalty.
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