Start thinking differently
Put yourself into your customers’ shoes. Ask yourself: If I was our customer, what services would I want that I’m not getting? What could my distributor do to make my life easier? Then, consider what you’ll need to do to meet those needs. That’s likely going to include:
- Changing internal business processes
- Improving existing services
- Adding new services
- Introducing ways for customers to do business with you
To help you differentiate your business and put you on the path to creating deeper, more service-oriented relationships with your customers, we have written a paper that explores seven ways distributors can start their digital transformation, and the technologies that will help them achieve their goals.
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