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Improving the customer experience while streamlining the sales process

Improving the customer experience while streamlining the sales process

Missouri’s Huttig is a case study in the benefits that advanced Configure Price Quote technology can offer businesses and their customers. Huttig ranks as one of the largest wholesale distributors of millwork and specialty building products, with 27 locations in the U.S. Prior to implementing Infor CPQ, the company’s process for custom orders involved a series of phone calls between its sales team and customers to ensure the order captured the customer’s exact specifications. With Infor CPQ, that process became dramatically more efficient.

This video highlights how this leading manufacturer used CPQ to create a richer experience for its customers by allowing them to configure their own orders – while driving down the costs and resources required for the manufacturer as well.

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