Companies seeking to add analytical insights to their products inevitably must face the same question: should we buy BI analytics or try to build them ourselves?
The choice you make now has serious implications for both your product roadmap and your budget. At Birst, we’ve been there before. We’ve been faced with those tough, almost overwhelming decisions ourselves and learned the essential elements you need to consider when deciding how to implement analytics within your product.
Our white paper, Build vs. Buy: Making the Right Choice for Your Data Product, will help you answer critical questions in the build vs. buy decision, including:
- Whether a buy, build, or hybrid approach is best for you by using a simple evaluation matrix
- When to choose a ‘differentiation’ strategy vs. a ‘neutralization’ strategy
- How to balance strategy alongside cost