How a 360-degree view of your customer fosters innovation and success
In this informative 45-minute webinar, you’ll learn how John Henry Foster, a company that has been automating businesses since 1938, is using Infor solutions to empower employees with 360-degree visibility and control of the customer experience — from marketing through sales, service, and delivery. John Henry Foster will also share how they’ve leveraged this customer intimacy to develop more innovative products and deliver an enhanced customer experience.
You’ll also learn:
- How Infor CRM customization capabilities and integration to Infor Distribution SX.e have helped the company overcome numerous limitations they faced with previous CRM systems.
- How Marketo Marketing Automation integration with Infor CRM enables a unified view of customer interactions with marketing automation efforts and the website.
- How plans in process for the Infor Rhythm ecommerce platform will provide additional enhancements to the company’s goal of a fully integrated ecosystem.
This is an illuminating case study that demonstrates how the customer visibility provided by integrated systems can help companies like yours innovate and achieve significant and lasting success.
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Previously, while serving in the United States Navy, Florentz worked with databases and IT aboard the aircraft carrier USS George Washington (CVN-73). As Systems Engineer at CRM consulting firm Argenta Systems, Florentz implemented SalesLogix for numerous customers and managed internal IT. In 2004 Florentz founded Active Innovations as its President, providing IT and CRM consulting.
Florentz holds a degree from the University of Minnesota Duluth in History and Philosophy.
Before leading the CPQ Strategy for Infor, Ron was Vice President of Sales for North America and Europe focused on Infor’s Customer Experience suite of products. Prior to joining Infor, Ron was a senior manager with Accenture where he was responsible for the successful management and implementation of many large-scale software implementations in the areas of product configuration, engineering, and manufacturing systems. Ron holds a Master of Science degree in Mechanical Engineering from the University of Cincinnati.